Master's final project. Development of a double proposal for an exhibition in a regular space in the Barcelona circuit and a PopUp in an outdoor space with the Rimowa brand as the backbone. The project had to include a study of the brand and a proposal for a design style prior to the work to materialise the exhibition. Also the drafting of a list of the pieces to be exhibited. The main theme of the exhibition is the basic material used in the production of the well-known brand's suitcases. Aluminium and its recycling possibilities, as well as the different ways in which it can be worked and how these end up forming the main pieces of the suitcases. Afterwards, the history of the brand and its commercial offer are reviewed. Finally, some examples of the brand's collaboration with other companies in the premium sector are shown. The exhibition incorporates different moments of interactivity, both digital and physical.

LABASAD Final Master's Degree Project. Pere Ortega